If you are interested in purchasing radio advertising in the local or regional Miami-Ft. Lauderdale, FL market area, we can help. Our local Miami-Ft. Lauderdale, FL phone number is 754-816-1920, and our local Miami satellite office address is at 4000 Hollywood Blv., Hollywood, Florida, 33021.
Retail radio advertising spot prices in the Miami and Ft. Lauderdale market range from $3.50-$30.00 for graveyard timeframes and from $35-$300 for daytime and evening timeframes. You can also see the required minimum budget ranges for the Miami and Fort Lauderdale area here: http://www.wholesaleairtimeauction.com/how-much-radioadvertisingcommercialsads-costs-pricing
Before some of you jump for joy and start saying “$5.00 fits my budget,” you need to understand a critical point: media buying for TV/radio advertising is not a casino game. You can’t buy 20 spots, 50 spots, or 200 spots on one station for one month, and expect to instantly return 1.3-2X your money. To learn more about the proper way to market and not market your business check out the following links:
Don’t be a Casino Entrepreneur – https://www.youtube.com/watch?v=t7OC750U-pE
Dumb Things Attorneys and other Small Businesses say about ROI for TV and Radio Media Buying – http://www.wholesaleairtimeauction.com/blog/lets-finally-be-blunt-with-unrealistic-clients-tv-radio-advertising-cannot-work/
You can read more about how we help Miami, Florida area customers build spider webs here:
http://www.wholesaleairtimeauction.com/home-wholesaletvadvertisingads
If you are considering purchasing directly from a Miami or Ft. Lauderdale area radio station or a Miami-Ft. Lauderdale area radio advertising agency, you should first check out our comparison checklist below. It shows very clear differences between all our service offerings. Below the checklist, you can also see a list of all Arbitron/Nielsen-ratedradio stations in the Miami and Ft. Lauderdale market.
| Wholesale Airtime Auction | VS. | Miami-Ft. Lauderdale-Hollywood Radio Advertising Agency | VS. | Local Miami-Ft. Lauderdale-Hollywood Radio Station | VS. | Miami-Ft. Lauderdale-Hollywood Area Internet Marketing Agency | |
|---|---|---|---|---|---|---|---|
| Do they provide free radio commercial production? | Yes | No | Yes | Not Applicable | |||
| Can they give you a list of all 30+ radio stations in the Miami-Ft. Lauderdale-Hollywood market, complete with atings? | Yes | Yes | Probably not (they only like to show stations owned by their ownership group) | Not Applicable | |||
| Can they help you properly “splash” and penetrate the Miami-Ft. Lauderdale-Hollywood market effectively by making sure you touch multiple marketing channels at the same time, including VidRoll, remarketing, multiple radio stations, multiple TV stations, and online banner ads? | Yes | Maybe (if they have an Internet marketing department) | No | No | |||
| Do they have a weekly auction that allows you to bid on the timeframes you want across all 7 Miami-Ft. Lauderdale-Hollywood TV stations, 30 Miami-Ft. Lauderdale-Hollywood radio stations, 12 local Miami-Ft. Lauderdale-Hollywood online news sites, VidRoll, and 100,000 animated banner ad display sites? | Yes | No | No | No | |||
| Do they have a regional office in your state where you can meet face-to-face with your account representative? | Yes | Yes | Yes | Yes | |||
| Do they have preestablished relationships with media contacts and all 10,000 radio stations in the US, If your business is intending to grow nationally or internationally? | Yes | Maybe | Not Applicable | Not Applicable | |||
| Do they provide other free tools to help your small business, such as free online backup for your company’s computers, free online virus scan and maintenance, etc.? | Yes | Not Applicable | Not Applicable | No |
Listed below are all of the Nielsen-and Arbitron-rated radio stations in the Miami-Ft. Lauderdale, Florida market:
| Name of the Radio DMA-Market | Station Name | Type of Channel |
|---|---|---|
| Miami-Fort Lauderdale-Hollywood FL | WFLC FM | AC |
| Miami-Fort Lauderdale-Hollywood FL | WMIA FM | AC (DANCE) |
| Miami-Fort Lauderdale-Hollywood FL | WLYF FM | AC (SOFT) |
| Miami-Fort Lauderdale-Hollywood FL | WMIB FM | AC (SPAN/HOT) |
| Miami-Fort Lauderdale-Hollywood FL | WHQT FM | AC/B/U |
| Miami-Fort Lauderdale-Hollywood FL | WBGG FM | AOR (CR) |
| Miami-Fort Lauderdale-Hollywood FL | WEDR FM | B/U |
| Miami-Fort Lauderdale-Hollywood FL | WRMA FM | B/U/B/U (SPAN) |
| Miami-Fort Lauderdale-Hollywood FL | WPOW FM | B/U/CHR (DANCE) |
| Miami-Fort Lauderdale-Hollywood FL | WHYI FM | CHR |
| Miami-Fort Lauderdale-Hollywood FL | WMGE FM | CHR (SPAN) |
| Miami-Fort Lauderdale-Hollywood FL | WKIS FM | CTRY |
| Miami-Fort Lauderdale-Hollywood FL | WMXJ FM | GOLD |
| Miami-Fort Lauderdale-Hollywood FL | WIOD AM | N/T |
| Miami-Fort Lauderdale-Hollywood FL | WAQI AM | N/T (SPAN) |
| Miami-Fort Lauderdale-Hollywood FL | WQBA AM | N/T (SPAN) |
| Miami-Fort Lauderdale-Hollywood FL | WURN AM | N/T (SPAN) |
| Miami-Fort Lauderdale-Hollywood FL | WAXY AM | N/T (SPORTS) |
| Miami-Fort Lauderdale-Hollywood FL | WQAM AM | N/T (SPORTS) |
| Miami-Fort Lauderdale-Hollywood FL | WNMA AM | N/T (SPORTS/SPAN) |
| Miami-Fort Lauderdale-Hollywood FL | WWFE AM | N/T/SPORTS (SPAN) |
| Miami-Fort Lauderdale-Hollywood FL | WACC AM | REL (SPAN) |
| Miami-Fort Lauderdale-Hollywood FL | WAMR FM | SPAN (ROMANTICA) |
| Miami-Fort Lauderdale-Hollywood FL | WCMQ FM | SPAN (SALSA) |
| Miami-Fort Lauderdale-Hollywood FL | WRTO FM | SPAN (TROPICAL) |
| Miami-Fort Lauderdale-Hollywood FL | WXDJ FM | SPAN (TROPICAL) |