Only broke/ignorant small business owners chase dollars. Don’t be that person; build solid, sticky spider webs and have flies to eat, long-term.
A restaurant with roaches in the doorway is doomed. For 90% of businesses (even local retail stores) their website and their “Google search profile” is now their storefront. Ask yourself: is my storefront colorful, clean, with friendly, helpful associates (live chat, easy contact, etc.)?
Do you think yelling “Call Now, Call Now” on your commercials is going to instantly make you 4-10X more than the money you spent on the commercials? Answer: If so, you are probably one of those adults that still believes Santa delivers presents.
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