Category Archives: TV-Television Advertising Commercials & Spots-Ads

Making your TV Advertising Work

07/17/2015

“Advertising on TV doesn’t work; it’s just a waste of time and money!” “We have a $1K budget for a two-week test; make it work and we’ll put in more!” Every TV station, ad agency, and media company hears these kinds of statements from prospective clients. Most just nod their heads and say “we’ll try..

More

Let’s Finally be Blunt with Unrealistic Clients: TV & Radio Advertising Cannot “Work.”

02/05/2015

Every TV and radio agency, station, and media buyer has heard the following kinds of statement from prospective clients: “I don’t want to air on TV; it does not ‘work.’” “I don’t want to air on radio’ it does not ‘work.’” “We want to air a $2K one-month test, and if you make it ‘work,’..

More

What Direct Response Advertising Can Do for Your Small Business

01/09/2015

For small business owners, the difference between success and failure comes down to getting the absolute most out of limited funds. This applies to all aspects of running a business, including advertising. It’s easy to imagine you’re ready to go toe-to-toe with established brands armed with nothing but enthusiasm, a good product, and maybe a..

More

Tips on Buying Airtime for TV and Radio Advertising

12/19/2014

So you’ve got a TV or radio commercial all set to air and let your target market know about the products or services you offer. There’s just one problem: you’re a small business, and you just don’t have the deep pockets that big companies have for buying airtime. And even if you do have the..

More

Advertise on Television

04/30/2014

To advertise on TV involves putting a lot of resources into a single project. When you want to advertise on television, you need to have a good commercial, access to lots of airtime, and an enormous budget to invest in your marketing venture. All three of these are hard to come by. Even if you do..

More

Buying Advertising on Television

04/28/2014

Most businesses who are buying advertising on television prefer Comcast television advertising because Comcast is one of the largest media corporations in the country. But even though getting an advertising spot on TV can help you boost your marketing status, advertising on TV is very costly. Wholesale Airtime Auction can provide you with all the airtime..

More